Flor de Fuego

Deliverables: Naming, Logo, Style Guide, Typography, Palette, Packaging

Objective: Develop a striking visual brand identity and packaging for a new line of top-shelf tequilas.  

Description: We had the unique opportunity to name a tequila brand—a project we truly enjoyed! Working closely with the founder, we consulted on everything from bottle and cork selections to creating logos for all five tequila varieties, along with typography, color palette, and label designs. As a fun bonus, we got to taste test and compare some of the finest tequilas!

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F–It by Any Means Necessary